Friday, August 10, 2012

The HNWI...where are they coming from?

FAST FACTS about the world’s wealthy: Where in the world will you find the wealthy?

While three countries – the U.S., Japan and Germany – account for more than 53% of the world’s population of High Net Worth Individuals (HNWI), you will find wealthy households all across the globe.

Look at the distribution by region, and the Asia-Pacific region is home to more HNWI’s than any other region with  3.37 million HNWI.  North America is close behind with 3.35 million HNWIs. Europe boasts 3.17 million HNWIs, largely due to increases in Russia, the Netherlands, and Switzerland.  The comparable statistic for the Middle East is 2.7 million.


Where are the world’s second home buyers most likely to come from?

Obviously this will differ based on a specific market.  For instance, Orlando might get British and German second home buyers, Miami may have many from Latin America, Vancouver may attract Chinese, while Phoenix might attract Canadians.  However in sheer numbers, buyers from the following countries top the list of purchasers worldwide:

Russia
Hong Kong
Britain
France
Switzerland
U.S.A.
Germany
China
Singapore
Canada

* Info from Luxury Insights blog@luxuryhomemarketing

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